When Virgin Mobile calls, we answer. We are connected by several years of cooperation on many levels. We introduced the brand to the Polish market, shaped its exceptional, unique character, its strategy and communication. We develop a groundbreaking project with NEUROHM Research Company, where neuromarketing biometric research has brought forth consumers’ emotions, needs and attitudes, which was directly linked
to the form of communication in our advertising campaigns.
We carried out full service ATL and BTL advertising, including the digital. We also created the brand book and guidelines.